#NOSHRIMP Mike Gao Josh Pan Angela Estelle

I had no idea what #NOSHRIMP was and people was just mentioning me on Twitter with it.  A bunch of tight producers on Twitter had changed their icon to a black background white text #NOSHRIMP, and on a whim I decided to tweet #NOSHRIMP.

Little did I know that doing this would thrust me into a dark underworld on Skype, centering around peeps like Josh Pan, Film Noir crew, Oshi, PYRMDPLAZA and a bunch of foos that I had no idea what their producer handles were in relation to their Skype handles (see Skype screenshot below).

By the morning, #NOSHRIMP was trending in LA., and an official logo was created by Angela Estelle, which you can see above.

Screen Shot 2015-05-19 at 2.57.29 PM

I am no stranger to Josh Pan Internet antics. A Parsons biz+design grad student, Josh is one of the funniest and most clever ppl I know on the Internet, with the funniest posts and ideas for guerrilla and “disruptive” marketing. Previous jokes include changing his Soundcloud name to Diplo and posting I will never be Diplo because I’m Azn, tricking the blogosphere that he was not a person, but actually a collective of 20 producers (with peeps like Y2k, Cavalier, Yung Bae aka Dallas Cotton etc. all vouching for this calling for a Josh Pan supergroup world tour).

Apparently, Josh Pan and some of these other Skype characters (Oshi, R.O.M. and Medasin) created the song “unfriended” below:

“Yo im making a beat and we are gonna have 10 minutes each and Josh your jus gonna sing some wack shit over it.
ya you you. what about Oshi? hes wack. naw fuck oshi he sucks.”

Stream the track here and check out this Reddit AMA with Josh Pan going on today.

#NOSHRIMP Mike Gao Josh Pan


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